Your most loyal fans are not always your direct customers.
You'll be building DPPs by 2027. With REALIGN, use that investment to reach audiences you currently have no access to at their moment of highest intent.
Make resale your best acquisition channel
A resale experience that protects your brand
Every resale transaction becomes a distribution event for your brand.
Your customers list products in minutes and sell faster with fewer disputes.
Each new owner engaging with your DPP is a potential acquisition event.
REALIGN prevents sellers from modifying DPP-originated fields such as sizing, materials, or color.
Verified listings provide the reach. Your DPP does the rest.
Your brand representation stays accurate everywhere your products are resold.
Your most loyal fans are not always your direct customers.
You'll be building DPPs by 2027. With REALIGN, use that investment to reach audiences you currently have no access to at their moment of highest intent.
Make resale your best acquisition channel
Every resale transaction becomes a distribution event for your brand.
Each new owner engaging with your DPP is a potential acquisition event.
Verified listings provide the reach. Your DPP does the rest.
A resale experience that protects your brand
Your customers list products in minutes and sell faster with fewer disputes.
REALIGN prevents sellers from modifying DPP-originated fields such as sizing, materials, or color.
Your brand representation stays accurate everywhere your products are resold.
Quick integration, fast deployment
Connects to your existing DPPs through one unified API. Any provider, any format.
One integration activates your entire catalogue, including products already in circulation.
Your inventory management system provides the data, the DPP provides the consumer access surface.
Connects to your existing DPPs through one unified API. Any provider, any format.
One integration activates your entire catalogue, including products already in circulation.
Your inventory management system provides the data, the DPP provides the consumer access surface.
Resale performance
Last 12 monthsLatent demand in Japan is up 23%, a signal for next season's production allocation.
Understand where your products are resold, at what price, in what condition, and how they evolve across ownership cycles.
Identify latent demand and assess secondhand performance.
Turn post-sale data into a strategic input for production, pricing, and marketing decisions.